A Shopify storefront for a wellness brand, with a modular landing page builder the marketing team can run themselves.
Nu Harvest Formerly Naked Harvest. An Australian-made wellness brand co-founded by influencer Georgie Stevenson, revolutionising natural supplements for active women, now stocked in 500+ pharmacies across Australia.
The brand's product pages and campaigns were rigid. Marketers couldn't build or rearrange landing pages without a developer, and key content like reviews, FAQs, and ingredients wasn't manageable per product.
I rebuilt the product pages with sticky add-to-cart, a gallery grid, and accordion layouts, then built a standalone landing page template with a library of sections the team can edit themselves: hero, reviews, FAQ, comparison table, ingredients, and flavours. I also gave them per-product control over which blog articles show up where.
The marketing team now builds landing pages and updates product content entirely on their own, no engineering needed.
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